Hi, Dave here from Arc Intermedia! In my latest “What Am I Working On Today” video series, I dive deep into the world of AI search and answer engines. Google’s not going anywhere, but how people search is changing, and we need to be ready.

Forget simple keywords. AI engines are handling full sentences, complex questions, and even detailed requests like a hospital chain’s purchasing agent might make. This is a major shift, and it’s happening now.

Want to get ahead in this AI-powered search world?

In this video, I share starter tips for big brands, service providers, PR agencies, and thought leaders. It’s all about:

• Keeping up your strong SEO foundation
• Tracking AI referral traffic (even if it’s tiny now)
• Experimenting with queries to see where the AI is getting its info

Plus, a heads-up: 2025 budgets need to account for AI search. It’s NOT just about Google anymore.

Intrigued? Watch the video now!

This is just the beginning of the AI search revolution, and we’ll be exploring this more in future videos. Stay tuned to “What Am I Working On Today” for the latest insights and strategies to keep your brand ahead of the curve.